Korea, the Land of Coffee!
In Korea, coffee shops are everywhere—literally! Walk down any street, and you’ll spot a coffee shop every five minutes. From major franchises to charming indie cafes, coffee culture is deeply rooted here.
But among all these options, which large-scale coffee chains offer the best value for money? Today, let’s dive into Korea’s Coffee Shop World Cup, and while we’re at it, let’s explore which K-pop idols and celebrities are endorsing them. Yes, you read that right—coffee and your favorite stars, the ultimate combo! ☕✨
Round 1: Mega Coffee – “Soccer Ball-Sized Coffee with Son Heung-min”

Mega Coffee’s motto is “Big Size, Mega Taste!”
True to its name, their drinks are huge! The large-sized beverages range from only 1,500($1.1) to 4,500($4.8) KRW, making it a frontrunner for value.
What makes it even cooler? Son Heung-min, Korea’s soccer superstar, is the face of the brand. Seeing Son holding a Mega Coffee cup feels like he’s holding a soccer ball—massive and impressive. His endorsement alone makes you want to kick back with a refreshing iced Americano after scoring your own “goal” for the day!
💡 Recommended Drinks:

- Iced Americano (Large size, 1,500 KRW = $1.1 USD)
- Choco Bubble Latte (Dessert in a cup)
Round 2: Compose Coffee – BTS V’s Emotional Vibes


“Premium Quality, Compose Price”
Compose Coffee has mastered the art of providing top-tier coffee at student-friendly prices. Not only is the coffee budget-friendly, but their sandwiches and desserts are also great deals, making it a go-to spot for students.
And who’s their ambassador? BTS’s V! His soft, soulful image pairs perfectly with Compose Coffee’s warm and inviting brand identity. If V tells you to take a moment for a cup of coffee, how can you refuse?
💡 Recommended Drinks:
- Vanilla Latte (Rich flavor with a hint of sweetness, 2,800 KRW ($3))
- Green Grape Ade (Refreshing and crisp)
Round 3: Paik’s Coffee – “Chef Baek Jong-won’s Genuinely Affordable Coffee”


Paik’s Coffee is the undefeated champion of affordability and portion sizes.
Created by the famous chef Baek Jong-won, this coffee chain ensures every cup is packed with value. And let’s not forget their legendary milkshakes, which are practically meals on their own.
With Baek Jong-won personally involved in menu development, you know you’re getting a reliable and satisfying experience. Plus, the quirky slogan, “Paik is important for coffee too,” makes you smile every time!
💡 Recommended Drinks:
- Original Paik’s Black (Americano, 1,500 KRW $1.1)
- Paik’s Real Choco (For true chocolate lovers)
Round 4: Ediya Coffee – “Nationwide Favorite with Actor Byun Woo-seok”


Ediya Coffee holds the title of the most widespread coffee chain in Korea, earning it the nickname “the people’s coffee shop.” Despite its affordable prices, their coffee quality doesn’t take a hit. Every cup is brewed with care, and the rich aroma of their beans often tempts passersby to step inside.
Adding to its charm, the ambassador is Byun Woo-seok. His gentle smile and warm vibe align perfectly with Ediya Coffee’s comforting brand. Imagine sipping a latte with Byun Woo-seok while enjoying a cozy moment!
💡 Recommended Drinks:
- Café Latte (Classic and smooth, 3,000 KRW $3.3)
- Flat White (A favorite among coffee enthusiasts)
Which One Will You Choose?
Korea’s major coffee chains each bring something unique to the table:
- Want large portions at unbeatable prices? Go for Mega Coffee!
- Craving BTS V’s soothing vibes? Compose Coffee is your spot.
- Need a trusted and satisfying choice? Paik’s Coffee has your back.
- Looking for a comforting national favorite? Ediya Coffee wins the heart.
So, which coffee shop will you crown as your personal champion?
“Whatever your choice, may your day start with a cup of coffee and a smile!” ☕💖